Introduction: Certainteed shingles have become synonymous with quality, durability, and innovation in the roofing industry. With a rich history spanning over a century, Certainteed has established itself as a trusted and leading manufacturer of roofing materials. This essay delves into the history of Certainteed shingles, tracing their origins, milestones, and the company’s commitment to excellence.
Early Beginnings: The story of Certainteed dates back to 1904 when George M. Brown founded the General Roofing Manufacturing Company in East St. Louis, Illinois. Initially producing roofing products such as felt and asphalt coatings, the company quickly gained a reputation for its commitment to quality and innovation.
Expansion and Product Diversification: In the ensuing decades, General Roofing Manufacturing Company expanded its operations and product offerings. In 1917, the company introduced its first asphalt shingle, paving the way for its eventual dominance in the roofing industry. Recognizing the need to diversify, the company expanded into insulation manufacturing in the 1920s, further solidifying its position as a leader in building materials.
The Birth of Certainteed: In 1933, General Roofing Manufacturing Company merged with CertainTeed Products Corporation, a leading manufacturer of insulation, and adopted the name Certainteed. This strategic merger allowed Certainteed to leverage the expertise and resources of both companies, creating a comprehensive range of high-quality building products.
Innovation and Advancements: Certainteed continued to push the boundaries of roofing technology, introducing numerous innovations and advancements over the years. In the 1950s, the company pioneered the development of self-sealing shingles, which revolutionized the installation process and improved the durability of roofs. Throughout the following decades, Certainteed expanded its product line to include a wide range of shingle styles, colors, and materials, providing homeowners with versatile options to suit their preferences.
Quality and Sustainability Focus: Certainteed has always been committed to delivering exceptional quality and environmentally responsible products. In the 1990s, the company implemented its “Responsible Building” initiative, which emphasized sustainability, energy efficiency, and green building practices. Certainteed introduced shingles with reflective technologies that reduce heat absorption, contributing to energy savings and eco-friendly building practices.
Acquisitions and Industry Leadership: In addition to organic growth, Certainteed expanded its presence in the industry through strategic acquisitions. In 1988, the company acquired Bird Corporation, further strengthening its position in the roofing and building materials market. Subsequent acquisitions allowed Certainteed to enhance its product offerings and expand its geographical reach, cementing its status as a leader in the industry.
A Legacy of Trust and Innovation: Throughout its history, Certainteed has earned the trust and loyalty of homeowners, contractors, and architects through its unwavering commitment to quality, durability, and innovation. The company’s dedication to research and development, advanced manufacturing techniques, and stringent quality control processes have ensured that Certainteed shingles consistently meet and exceed industry standards.
Conclusion: Certainteed shingles have a storied history that spans over a century, marked by a legacy of quality, innovation, and industry leadership. From its humble beginnings as a roofing materials manufacturer to its current status as a comprehensive building products company, Certainteed has consistently delivered roofing solutions that prioritize durability, aesthetics, and sustainability. As homeowners continue to seek reliable and long-lasting roofing materials, Certainteed remains a trusted brand, exemplifying excellence in the roofing industry.
